Choosing the best coffee supplier for your cafe is a dilemma many cafe owners face either when changing to a new supplier or when starting up. The main question is, how do you choose a coffee that will satisfy your customers, suit your business type, and fit your budget? Running a cafe or a coffee […]
The use of freebies is an accurate method of attracting and retaining customers and also increasing sales. Out of all the markets in the world, the food industry is the one most likely to offer free samples. It can be a tray of hot spicy chicken or a cheese shop offering free & unlimited taste, […]
Studies show that 73% of individuals can repeatedly visit a restaurant because of its deals, discounts, and promotional tactics. Creating the perfect deal that your customers will love entails a lot; it involves analysing and understanding your customers. You need to know who your demographics are, their dining preferences, etc. Also, it would help if […]
Whether your restaurant is a hidden gem or a popular place in your community, live streaming can still attract more customers to your restaurant /café. Survey shows that more than 80% of individuals would rather watch a live video about your business than read your social media or blog post. So if you want to […]
If you have been wondering how to highlight all the culinary art in your restaurant, you must develop a tasting menu. A tasting menu is also called a degustation menu- it consists of various bit-sized dishes that are served to customers as a single meal. It is also the careful tasting of different dishes focusing […]
One of the easiest ways to make more money in your restaurant is by upselling your restaurant menu. Once your customers enter your restaurant, everything should work perfectly to create a relaxing environment to splurge. Your restaurant menu is an essential component if you want to implement upsells that will appeal to your customer’s taste […]
Yes, Online ordering decreases potential upselling sales. Upselling is a marketing sales technique that involves subtly persuading customers to spend more than they intended initially. It involves convincing your customers to purchase a product or hire a service superior to their initial need that will be more profitable for your business. Upselling, at its best, […]
Serving alcohol responsibly does not only depend on having a good knowledge of how to mix cocktails and mocktails; it entails understanding when a customer has had far too many drinks and knowing what to do. Also known as RSA, it provides strategies and rules for businesses that sell alcohol. Responsible service of alcohol also […]
If you want to last longer in the food sector, you need better suppliers that offer reasonable prices for your business. If your supplier doesn’t provide a quality product or is unreliable, your business might struggle to provide excellent services that meet your customers needs. There are different criteria to look out for if you […]
Table service refers to the various ways food is served and presented on a table, with the right items to use correctly placed also, e.g., dishes, table linens, glassware and silverware. Food plays an essential role in the success of any event, so it’s vital you know the type of table service that is appropriate […]